Practice proper image optimization

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Allowing visitors to access content immediately contributes to a positive user experience. Users are more likely to stick around if they find what they're looking for within a few seconds, ideally between zero and two , as experts suggest. Even three seconds is acceptable, but anything beyond that increases the chance that visitors will abandon the site. 4. Use shorter paragraphs In general, online users prefer to consume content that is easy to digest and understand . Websites can achieve this through optimization techniques such as bullet points, headings, and proper font sizing. Using shorter paragraphs is also an excellent way to keep the reader's attention. Longer paragraphs are visually overloaded on smaller screens, creating a clutter of text that mobile users find difficult to read. When they are on these devices, they are likely to abandon the site, which negatively affects the site's ranking.


Additionally, shorter paragraphs improve readability because they eliminate the need for excessive scrolling or zooming. Because shorter paragraphs are easier to scan, visitors can stay longer and finish browsing, consequently increasing Canada Phone Number engagement and rankings. 5. Use mobile structured data Schema markup or structured data is essential for the positioning of a website , because it helps search engines to better understand its contents and other characteristics. It involves using specific tags that Google and other platforms can read to learn more about the site and its pages. If you do this correctly, Google can create rich snippets for a website. Rich snippets or results are ordinary search results with more data than meta-descriptions. These include customer reviews, prices and other specific information.



This practice is important for optimizing sites for mobile use, as rich snippets/results are available in mobile versions of search engines. This indicates that using schema markup is an excellent way to increase the visibility of mobile pages in search results and improve user experience. 6. Practice proper image optimization Elements like images can have a significant impact on a site's loading times. Without proper image compression/optimization, visual elements on the page, such as photos, negatively impact speed and performance. There are several image compression tools and plugins available today . Best of all, these platforms are able to compress images without sacrificing quality, meaning they remain clear and eye-catching without impacting site loading times. In addition to the right size, websites need to select the appropriate file format for their images. JPEG is ideal for photographs or other static images.